Where:
General Assembly Boston
51 Melcher Street
Boston, MA 02210
Admission:
$75
Categories:
Business, Lectures & Conferences
Event website:
http://ga.co/sB5
About This Class:
Hoping to take your blog to the next level? Join General Assembly and Allie Lochiatto for an interactive workshop filled with practical tips and tricks to creating and managing a successful, and potentially lucrative, blog. This workshop will look at blogging as a business and what it takes to make an impact in this blogosphere, from developing inspiring content to social media marketing.
About the Instructor:
Allie Lochiatto is a Boston based personal style blogger at Allie Wears, recently named Boston's Best Fashion Blog by Boston A-List. Allie Wears documents her personal style, her love for fashion, and her journey along the way. What started as a hobby has now turned into a monetizing career, which Allie manages parallel to her full-time job as a technology consultant.
Takeaways:
-Develop inspiring content, including both vibrant photography and engaging text
-Build a brand around your blog
-Market yourself on social media platforms
-Get familiar with the best blogging applications
-Increase your blog’s readership and engagement
-Build successful relationships that impact your blog
-Collaborate with brands, designers, and fellow bloggers
-Know how to monetize your blog
Prereqs & Preparation:
Must have a blog of your own, and a desire to make it bigger and better, as well as a working knowledge of your blog’s platform and the tools used with it.
Intended audience: The class is for those with a current blog that want to improve it. It is open to all types of bloggers, personal or professional, focused on anything from fashion to food.
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