Beer Garden Pride Party: Masquerade [06/27/25]

The return of Love Conquers Ale means it's time for our annual Beer Garden Pride Party! Step into a night of mystery, color, and unapologetic joy with this year's theme: masquerade 🎭

✨ Dress to Impress (or Disguise!) Break out your most extravagant masks and shimmering outfits, or make one up at our mask decorating station. Whether you go mysterious or magnificent, your presence is the ultimate statement.

🍻 Love Conquers Ale (Your Version) Play with beer customization using our exclusive beer syrups—crafted to add a twist to Love Conquers Ale. Sweet, tangy, or bold, there’s a flavor that speaks your truth.

🌈 Put it all on the Dance Floor Show off your expression of self by grooving in the Beer Garden. We'll have a live DJ helping out to really get us there!

The masks may hide your face, but this night is all about revealing your truest self. Let’s raise a pint of Love Conquers Ale together! 🎭✨🍻

All Pride 2025 events at Sam Adams Boston:

Pride Rooftop House Party

When: Saturday, June 7th from 7-11pm

Where: Sam Adams Downtown Boston Taproom

COST: FREE

RSVP

Fever Media x Women.wav Pride Takeover

When: Friday, June 13th from 7-11pm

Where: Sam Adams Downtown Boston Taproom

COST: FREE

JOIN US

Pride Market with MA LGBT Chamber of Commerce

When: Sunday, June 22nd from 12-5pm

Where: Sam Adams Boston Brewery

COST: FREE

RSVP

Beer Garden Pride Party: Masquerade

When: Friday, June 27th from 6-10pm

Where: Sam Adams Boston Brewery

COST: $14.58

GET TICKETS