Berklee Online, the online school of Berklee College of Music, presents a multimedia panel discussion of its five-part podcast The Roaring Crowdfund, examining what it takes to run a successful music crowdfunding campaign. The series follows the progress of four different musical acts during their campaigns on Kickstarter, PledgeMusic, and Indiegogo.
The artists featured in The Roaring Crowdfund, including Boston rapper Dutch ReBelle, Cleveland singer-songwriter Emily Keener, Austin guitarist Johnny Chops, and Jacksonville hip-hop duo Stono Echo, will join – live and via Skype – offering an up-close look at their experiences, from the challenges of marketing their campaigns and standing out in a crowded field, to meeting their campaign goals and fulfilling the rewards.
The event will also feature Mike King, chief marketing officer at Berklee Online, and author of several Berklee Online marketing courses; and Berklee Online master’s program faculty member Luiz Augusto Buff de Souza e Silva, discussing the history of crowdfunding, its role in the music industry, and the future of the platform. The panel will be moderated by Pat Healy, creator and host of the podcast and senior writer/editor for Berklee Online.