Social Media Bootcamp

When:
Saturday, Mar 04, 2017 10:00a -
4:00p

Where:
General Assembly Boston
125 Summer Street
Boston, Massachusetts 02110

EventScheduled OfflineEventAttendanceMode

Admission:
$180

Categories:
Business, Innovation, Tech

Event website:
https://generalassemb.ly/education/social-media-bootcamp/boston/32600

About This Class


This bootcamp introduces students to the current social media landscape and explores how it can be used for maximum results (for brands as well as agencies). Participants will leave with a detailed understanding of both the current social media landscape and how to evaluate which tools or social platforms are the best fit for their organization's strategic goals.


Topics to be covered will include: an overview of social media platforms, current social media trends and their implications, how to tailor social media tools to your existing business strategies and social media tools for monitoring and ROI.
Case studies and tactics will be presented throughout the session and participants will gain hands on knowledge through breakout sessions.


Takeaways


Understand what types of social media platforms are available and how they are used
Look at case studies on effective use of social media
Learn best practices on how to engage people
Look at monitoring, research and engagement tools available to marketers and brands
Learn to evaluate social standing of a brand
Engage users via social platforms
Examine social media engagement strategies
Learn tools and techniques to measure effectiveness and ROI
Measure effectiveness using free tools

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03/04/2017 10:00:00 03/04/2017 16:00:00 America/New_York Social Media Bootcamp About This Class This bootcamp introduces students to the current social media landscape and explores how it can be used for maximum results (for brands as well as agencies). Participants will l...

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