Good customer experience is critical to business success, especially for small and mid-sized companies. Yet, SMBs fall short on keeping their customers happy and engaged. They often forget to walk in their customers' shoes and communicate with clients – as a company grows and becomes profitable.
You are not alone. No one gets customer experience right the first time. In fact, 80 percent of customer experience programs fail, according to a survey. And there are many reasons for that – from programs being created randomly without a strategy to not having the right expertise, budget or resources allocated to the CX program.
Come hear customer experience connoisseur Steve Pappas share his expertise and best practices on how to create and manage strong and consistent customer experience.