Friday, Sep 14, 2018 11:00a -
50 Milk Street
Boston, MA 02109
Business, Innovation, Lectures & Conferences, Meetup, Tech
Gone are the Mad Men era days when marketing and advertising was an elusive art form that—you hoped—would drive dollars. Marketing in 2018 is first and foremost data-driven, and every startup is looking for growth hackers to help them grow faster.
But growth hacking isn't sorcery—it's just good marketing. A growth-hacker is, simply put, a startup marketer who drives conversions using methods that are testable, scalable, and low-cost by mining and leveraging data. This workshop with Anuj Adhiya, Director of Engagement & Analytics at GrowthHackers, will explore what it really means to hack growth, leaving you with a toolkit of actionable strategies that you can implement at your startup.
This event is part of the Marketing & Sales track at Startup Boston 2018.
Anuj Adhiya, Director of Engagement & Analytics at GrowthHackers
Anuj Adhiya is an experienced growth marketer with a demonstrated history of implement principles that lead to authentic growth. He's incredibly skilled in extracting growth insights from qualitative and quantitative data, continuous improvement and community engagement. Prior to his position at GrowthHackers, Anuj was a Marketing Specialists at Harvard Innovation Labs.
This is a Startup Boston event.
Startup Boston is a free, five-day series of events celebrating, educating, and connecting entrepreneurs in Boston. Taking place from September 10-14th, 2018, Startup Boston brings entrepreneurs, company leaders, innovators, and industry experts together to foster collaboration and fuel growth in Boston's startup ecosystem.