125 Summer Street, 13th floor
Boston, MA 02110
Business, Lectures & Conferences, Tech
About This Workshop
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward.
- In-depth understanding of how Google Analytics can improve the student’s web business.
- Gain an in-depth understanding of how web analytics relates to business KPIs.
- Learn how lean analytics applies to web analytics through smarter reporting.
- Learn how to use the analytics tools for faster actionable insights.
- Learn how to tag marketing campaigns so they can be tracked in Google Analytics.