When:
Thursday, Dec 03, 2020 1:00p -
2:00p

Where:
Online
Surrounding areas
Boston, MA 02110

EventScheduled OnlineEventAttendanceMode

Admission:
FREE

Categories:
Business, Lectures & Conferences, Virtual & Streaming

Event website:
https://www.prclub.org/programs/webinar-standing-out-during-a-vicious-news-cycle/

For years, we’ve talked about how the news cycle never stops — from 24/7 cable news channels to push notifications at your fingertips — and breaking news has become all news.

No year has proven that to be more true than 2020. With the Covid-19 pandemic, the presidential election, civil unrest, and earlier than ever holiday shopping deals, it’s harder than ever to stand out with any sort of client news.

How can brands break through that vicious news cycle? What’s the best approach to gaining the valuable attention of reporters? Panelists include a local broadcast journalist, crisis communications expert and social media guru.

Panelists include:

Malcolm Johnson, Reporter at NBC Boston
Drew Oliveira, Digital Marketing Manager at Little Gem Resorts
Melissa Mahoney, Senior Vice President & Crisis Communications Practice Lead at V2
Moderator: Nicole Metro, Account Director at V2

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03/12/2020 13:00:00 03/12/2020 14:00:00 15 FREE PR Club Webinar: Standing out During a Vicious News Cycle For years, we’ve talked about how the news cycle never stops — from 24/7 cable news channels to push notifications at your fingertips — and breaking news has become all news. No year has proven... Online, Boston, MA 02110 Organizer Organizer e-mail false DD/MM/YYYY Reddit