Where:
GA Boston
125 Summer Street, 13th floor
Boston, MA 02110
Admission:
$60
Event website:
https://generalassemb.ly/education/brand-strategy-workshop/boston/51605
About This Workshop
What is a brand? What makes one brand better or stronger than another? How and why does branding work?
This workshop starts to answer those questions by providing an overview of brand strategy (brand positioning, architecture, naming, and logo design).
After the workshop, you’ll understand some of the concepts, strategies, and tactics that brand strategists use to build strong and valuable brands. You’ll know what it takes to build your own brand and have deeper insight into what other brands are doing right or wrong.
Interested in seeing this class held privately at your organization?
Email us at [email protected] to request more info.
Friday, May 09, 2025 7:00p
Old South Church
Saturday, May 10, 2025 10:30a
John F. Kennedy Presidential Library
Friday, May 09, 2025 goes until 05/31
Massachusetts
Saturday, May 10, 2025 2:00p
Alexander Hamilton Statue
Saturday, May 10, 2025 9:00a
Outside the Newbury Hotel entrance