Blue Cross Blue Shield of Massachusetts Honors Breast Cancer Awareness Month with Pink-Wrapped Bikes

When:
Thursday, Oct 02, 2025 9:00a -
Friday, Oct 31, 2025 9:00a

Where:
N/A
N/A
Boston, MA 02113

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Admission:
FREE

Hosted by:
mmaravel Molly Maravel

Categories:
Sports & Active Life

***CALENDAR LISTING***

 

Blue Cross Blue Shield of Massachusetts Honors Breast Cancer Awareness Month with Pink-Wrapped Bikes

Blue Cross to donate $1 to The Ellie Fund for every ride taken on a pink-wrapped bike throughout October


WHAT:              In recognition of Breast Cancer Awareness Month, Blue Cross Blue Shield of Massachusetts (Blue Cross), the title sponsor of Bluebikes, launching 100 pink-wrapped Bluebikes into Greater Boston’s bike share system for the first time this October. As part of this month-long initiative to support breast cancer patients and survivors across Greater Boston, Blue Cross will donate $1 to The Ellie Fund for every ride taken on a pink bike (either classic or ebike). Once that threshold is met, Lyft, the operator of Bluebikes, will match the donation with an additional $1 per ride, contributing up to an additional $10,000.


Blue Cross is the title sponsor of Bluebikes, which is municipally owned by thirteen cities and towns in eastern Massachusetts, jointly managed by the Cities of Boston, Cambridge, Everett, and Somerville and the Town of Brookline, and operated under contract by Lyft.


WHEN:             October 1 – October 31, 2025

                        

WHERE:            Pink-wrapped bikes will be available across the system’s 13 municipalities: Arlington, Boston, Brookline, Cambridge, Chelsea, Everett, Malden, Medford, Newton, Revere, Salem, Somerville, and Watertown. A full list of Bluebikes stations can be found at www.bluebikes.com/map.


HOW:               Find and ride one of the 100 pink-wrapped bikes across the Bluebikes system and a $1 donation will automatically be made on behalf of your ride.


CONTACT:         Aidan MacAdam, Elevate Communications – [email protected], (857) 507-5143



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10/02/2025 09:00:00 10/31/2025 09:00:00 America/New_York Blue Cross Blue Shield of Massachusetts Honors Breast Cancer Awareness Month with Pink-Wrapped Bikes <p><strong>***CALENDAR LISTING***</strong></p><p><strong>&nbsp;</strong></p><p><strong>Blue Cross Blue Shield of Massachusetts Honors Breast Cancer Awareness Month with Pink-Wrapped Bikes</strong><...

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