Where:
General Assembly (online)
125 Summer St
Boston, MA 02210
Admission:
FREE
Categories:
Business, Classes
Event website:
https://generalassemb.ly/education/surveys-customer-interviews-and-snooping-online-customer-research/boston/120018
You might have heard that personas are a must if you want to market effectively… and then realized that a list of demographic data is just not that useful.
Ready to go beyond “My ideal client has 2 dogs” and get into his/her head to understand the way they think about your products of services – and what can persuade them to work with you?
Register for this event to learn how to use surveys, customer interviews and online research to get content ideas, uncover real problems your customers are experiencing, find out how to market to them, and improve your website copy.
Friday, Apr 26, 2024 goes until 04/28
Killington
Saturday, Apr 27, 2024 goes until 04/28
Boston Convention & Exhibition Center
Thursday, Apr 25, 2024 goes until 04/26
WBUR CitySpace at The Lavine Broadcast Center