When:
Wednesday, Jun 03, 2020 7:00p -
9:00p

Where:
General Assembly (online)
125 Summer Street
Boston, MA 02210

EventScheduled OfflineEventAttendanceMode

Admission:
FREE

Categories:
Business, Classes

Event website:
https://generalassemb.ly/education/outdoor-marketing-trends-in-2020/online/116668

With Summer quickly approaching, it’s the time of year when many Americans ditch their screens and head outside. According to the U.S. Department of Commerce, the outdoor recreation industry accounted for over 2.2% of the country’s GDP in 2017 and growth in this area outpaced that of the entire US economy. Needless to say, the outdoor Industry is booming. Join General Assembly and a panel of industry experts as they discuss consumer trends driving outdoor marketing.
During this panel, we will dive into:
Mission-driven business and conscious consumption
The expanding definition of “outdoors”
Inclusivity in the outdoor community
Technology and the outdoor experience


This event will be hosted online (Livestream) due to safety considerations, please check out the "Preparation" section on the bottom of this page. Registered participants will be notified in advance of this program with information on how to log in to the event.
Preparation


This event is taken completely online via Zoom.
You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.


Event set up information will be emailed to all signed up around 24 hours before the event launches.

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06/03/2020 19:00:00 06/03/2020 21:00:00 America/New_York Outdoor Marketing Trends in 2020 With Summer quickly approaching, it’s the time of year when many Americans ditch their screens and head outside. According to the U.S. Department of Commerce, the outdoor recreation industry accoun... General Assembly (online), Boston , MA 02210 false MM/DD/YYYY

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