Make-it, Map-it, Market-ing! Workshop Series
When:
Thursday, Apr 04, 2024 6:00p -
7:00p
Repeats monthly
Thursday, Apr 04, 2024 6:00p -
7:00p
Repeats monthly
Where:
Online event
Admission:
$10
Hosted by:
Categories:
Business & Professional, Classes, Virtual
Event website:
https://www.bostonwomensmarket.com/shoppable-boston-womens-market/p/make-it-map-it-market-ing-workshop-series
Boston Women's Market is partnering with Bloom Collective to present a three-part series: Make-it, Map-it, Market-ing! Throughout three dynamic workshops, presented in three sequential classes, we'll lead you on a journey to becoming a marketing maven.
Attend one or all three workshops for an exciting opportunity to grow your marketing know-how. We're excited to help get your business ready to Bloom!
- Cost: $10 per workshop (non-members), Free for EmpowerHer Members!
- Simply add each Workshop session you would like to attend to your Cart and Check-out.
- How: The Workshop Series will be hosted Via Zoom. You will receive your join link the morning of each Workshop.
Workshop Series Overview
Thursday, March 7, 6 PM - 7 PM
Part 1: Understanding Your Audience
- Define the importance of having a targeted audience.
- Identify the target audience for your business.
- Engage in persona development, putting theory into practical application.
Thursday, April 4, 6 PM - 7 PM
Part 2: Building Your Brand & Story
- Explore the significance of branding and its impact on audience perception.
- Discuss strategies to set your branding apart.
- Create a memorable tagline and a preliminary logo.
Thursday, May 2, 6 PM - 7 PM
Part 3: Developing & Implementing a Marketing Strategy
- Introduce marketing strategies (paid vs. organic).
- Provide an overview of various marketing channels.
- Stress the importance of social media marketing.
- Actively work on creating your personalized marketing plan.
