General Assembly - FIRESIDE CHAT WITH MIKE BAKER, CO-FOUNDER OF DATAXU

When:
Thursday, Jul 24, 2014 6:30p -
8:00p

Where:
GA Boston
51 Melcher Street
Boston, MA 02210

EventScheduled OfflineEventAttendanceMode

Admission:
FREE

Categories:
Lectures & Conferences

Event website:
https://generalassemb.ly/education/fireside-chat-with-mike-baker-co-founder-of-dataxu/boston/6530

ABOUT THIS EVENT


How is a technological innovation, originally developed by scientists to guide a mission to Mars, changing the way digital marketers across the world make decisions and engage with consumers?


Founded in 2007, DataXu has made a name for itself in the B2B software scene with its simple platform that allows marketers to harness big data and use it for digital campaigns. In the past three years, DataXu has seen 21,337% growth and rocketed to $87 million in revenue in 2012 alone.


Join Mike Baker, co-founder and CEO of DataXu, for a fireside chat about the evolution of DataXu, the future of data-driven marketing and the intersection of rocket science and digital marketing.


ABOUT THE SPEAKER


Mike Baker - CEO and Co-Founder, DataXu
Mike is a regularly published thought leader, and frequently speaks at business and marketing events, sharing his passion for data-driven marketing and digital transformation. Quoted in numerous publications including the Wall Street Journal, Forbes and Advertising Age, his unwavering commitment to innovation secured his Ernst & Young entrepreneur of the year award in 2013. An early believer in mobile, Mike was CEO of mobile marketing pioneer Enpocket, acquired by Nokia, as well as Chairman of mobile RTB leader Nexage. He is an angel investor in over 20 companies. Featured in the BBC’s documentary on “big data”, you can say Mike knows a thing or two about business in the digital age.


REFUND POLICY


Plans change. We get it. But if you can't make it to a class/workshop, please email us at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

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