Fierce Urgency of Now Festival by City Awake

FIERCE URGENCY OF NOW

Through innovative programming, City Awake is working to improve the experience for Boston millennials of color by creating a community where everyone feels welcome and able to thrive. One of the ways in which we do this is through our annual festival: F.U.N.

Registration to attend this event will open in July.

If you have read our Request for Proposals, and would like to submit an application, please visit our online submission platform here: https://www.cityawake.org/uploads/pdfs/Request-For-Proposal_4.26.pdf

Festival Overview

Last year, as a part of City Awake, we hosted our first annual Fierce Urgency of Now: Energizing Millennials of Color to Unlock Boston’s Promise (#FUNinBOS) in partnership with The Boston Red Sox, John Hancock, HubSpot, Vertex, The Boston Foundation, Partners Healthcare, Allen & Gerritsen, and WBUR. The festival drew over 2,000 attendees across six days. You can check out last year’s events here.

This year, from September 4th – 8th, 2019, we will again be supporting a series of events that highlight the experiences, challenges, and opportunities for millennials of color in our city through partnership with organizations & businesses across Greater Boston.

We will encourage our business community to share what steps their company or industry is taking to improve the experience of millennials of color in Greater Boston. We will also continue to highlight Boston’s diverse neighborhoods, voices, and perspectives through social, cultural, civic, and community events.

Why?

In 2017, we released the City of Millennials report through City Awake, which highlighted that "Black and Latino millennials are most likely to report having incomes insufficient to meet their needs,” complementing the ongoing narrative of Greater Boston as an unwelcoming destination for young professionals of color.

With half of the workforce in Boston being classified as millennials, and nearly half of millennials in Greater Boston being people of color, we know that the business community must play a key role in improving the city’s image in addition to creating opportunities to attract and retain talent. Retention of young people of color is of critical importance to our future as a region.

For more information, please visit www.cityawake.org or contact: Hannah Zinn at [email protected].

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