2017 Marketing Trends: Fad or Future?
When:
Tuesday, Feb 21, 2017 6:30p -
8:30p
Tuesday, Feb 21, 2017 6:30p -
8:30p
Where:
General Assembly Downtown
125 Summer Street
Boston, Massachusetts 02110
Admission:
FREE
Categories:
Business, Innovation, Lectures & Conferences, Meetup, Tech
Event website:
https://generalassemb.ly/education/2017-marketing-trends-fad-or-future/boston/33967
About This Event
Introduction
Facebook Live, Instagram Stories, Podcasts, oh my... With the birth of so many new channels to host marketing content, where should we focus our energy?
Join GA and local marketing experts on February 21st as we discuss what 2017 marketing trends are just a fad and which ones are here for the long haul.
Why it Matters
Over the past few years content marketing has taken on a new meaning. Content is no long referring to just blogs or editorial content. Much like the birth of the 24hr/day news cycle, content is now being shared instantaneously around the clock through tools such as Facebook Live and Instagram stories.
It makes you beg the question is anyone out there? As we build out this ongoing stream of content, whether it is video or through podcasts, are people even listening? Are they following our 'calls to action'? Are we seeing a return?
Takeaways
Hear from the experts as they engage in a friendly debate around the future of marketing and what trends are here to stay. Also learn tools to begin building these trends into your 2017 marketing strategy.
